I had great fun working with Arderin Distillery recently. They have recently launched a lovely new Irish whiskey called 12 Point Whiskey. The label design is superb incorporating the wild outdoor provenance of the whiskey and its connections with Irish emigration to Michigan State in U.S.A. during the eighteen hundreds. We organised the studio set up with a moon and storm lantern light, giving the outdoor camp fireside scene an atmospheric feel.
What was doubly satisfying was the e-mail I received from Moldovan based fellow photographer:
I'm a big fan of your work for Conor ———, especially the Mór range of gins. These are absolutely amazing and I can't stop looking at them!
I've contacted Conor to learn more about the light setup for the 12 Point Whiskey set on his Behance page, and he suggested that I contact you personally.
I'm a studio photographer myself, working mostly with alcoholic drinks, and this set just blew me away, both by its overall aesthetics and the lighting setup, which I cannot quite crack to be honest.
Could you please elaborate on how you managed to capture such a natural looking setup with those nice caustics and light up the label at the same time? I imagine you've used a reflector for the front label but what was the actual light source in those shots?
Thank you in advance for quenching my curiosity!
How lovely to receive such fine comments from a fellow professional. Thank you very much.
If you would like to flatter me more or even discuss any aspect of photography do feel free to contact me at
Eugene Langan Photography, Studio Eight, 32 North Brunswick St., Dublin 7. D07 TWX3
e-mail: langan@indigo.ie - tel: 353(0)872597907 - web: www.eugenelangan.com